Zeff

Sustainability and good design are inherently interlinked. Innovative in its sustainable processes and the design of its product, the brand concept plays into Zeff’s unique technical and sustainable duality.

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Reflecting Zeff’s detail-orientated ethos, the identity makes the process and information behind Zeff's sustainable products clear and accessible, using a technical, engineered visual language for renders, icons and diagrams.

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Zeff’s bespoke, bold workmark reflects the brand’s product heritage with reference to the Ubin’s signature curves.

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Zeff's art direction showcases the British manufacturing, sustainable design process, eco headquarters and the small, knowledgeable team of people behind-the-scenes.

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Zeff’s brand places it at the forefront of a new world of improved recycling—from the office to the home—moving towards a future without waste.

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