Pentagram

The Royal Botanical Gardens, Kew

Brand Identity

Identity for research centre, visitor attraction and largest collection of living plants in the world.

The photographs featured are by Carol Sharpe Zoom Enlarge

The photographs featured are by Carol Sharpe

The logo is used confidently in all posters, interacting with the images that surround it Zoom Enlarge

The logo is used confidently in all posters, interacting with the images that surround it

Posters also include radical reworkings of botanical illustrations from Kew's archive Zoom Enlarge

Posters also include radical reworkings of botanical illustrations from Kew's archive

An additional component of the identity is the The Royal Crest, embodying Kew's Royal patronage Zoom Enlarge

An additional component of the identity is the The Royal Crest, embodying Kew's Royal patronage