St Christopher School

Brand Identity, Naming

Brand name, visual identity and narrative for an independent school in Hertfordshire.

St Chris Crest

With a subtle Arts and Crafts influence, the St Chris crest was redrawn to make it work much more effectively across a variety of media.

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Pentagram also created a new brand narrative for the school, which includes a playful pair of taglines that reflect the school’s ethos of linking enjoyment to achievement.

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Now comprising of different shades of green, the simplified colour palette references St Chris’ roots in the history of Letchworth Garden City.

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Fondazione Fedrigoni Fabriano

Brand Identity

Brand identity for the Fondazione Fedrigoni Fabriano, a papermaking research centre and historic archive based in Fabriano, Italy.

St Christopher School