Echoing shapes and curves found in the cars themselves, the humanist letterforms are designed to function as an integral part of the vehicles and of the Rivian brand experience. Learn more about the project Play Zoom Enlarge Zoom Enlarge Play The goal was to create a typeface that felt true to the values of Rivian: clean, modern and powerful, while also warm, organic and human. Learn more about the project Zoom Enlarge Play Play Play For the dashboard UI, legibility and readability of the typeface were top of mind, with the goal of showing information with clarity and ease. Learn more about the project Play Play Zoom Enlarge Play The designers developed a monospace version of the font for the speedometer, adjusting the letterforms for an equal width and visual weight. Learn more about the project Play Zoom Enlarge Play Play