rɘ―inc Written in the Stars Collection

Brand Identity

The FIFA Women’s World Cup 2023 inspires a new range from the lifestyle brand founded by members of the US national women’s soccer team.

The campaign celebrates all the athletes, artists and activists who are making a constellation of change, illuminating the path forward, and finding their destiny.

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The branding reimagines the rɘ―inc logo and other graphics as constellations of lines, visualizing the concept of equity and unity, and a group of great players globally coming together as one.

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Channel 5

Campaigns

Campaign to showcase the TV Channel’s wide range of original content.

rɘ―inc Written in the Stars Collection