Playful messaging welcomes diners.
1 Playful messaging welcomes diners. 2 The website combines straightforward typography with colorful food photography by Bobby Doherty.
The website combines straightforward typography with colorful food photography by Bobby Doherty.
Food items appear in patterns.
The photography highlights the natural ingredients.
The branding on social media.
3 Food items appear in patterns. 4 The photography highlights the natural ingredients. 5 The branding on social media.
Environmental graphics in the restaurant include a hand-written menu on butcher paper.
The logo is used as a pattern on shopping bags.
1 Environmental graphics in the restaurant include a hand-written menu on butcher paper. 2 The logo is used as a pattern on shopping bags. 3 Serving tray.
Serving tray.
The coffee cup sleeve declares it’s “So hot right now.”
The cup for the egg cream, possibly On Rye’s most popular item, clarifies its contents.
4 The coffee cup sleeve declares it’s “So hot right now.” 5 The cup for the egg cream, possibly On Rye’s most popular item, clarifies its contents.
