‘New York at Its Core’

Brand Identity, Exhibition Design

Graphics frame 400 years of Big Apple history in the first-ever permanent exhibition at the Museum of the City of New York.

The graphics use typography—specifically, the versatile typeface Titling Gothic—to establish a cohesive look and feel for the exhibition.

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The typography is used in combination with a custom color palette and display methods to make each section feel unique.

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Developed in collaboration with a multi-disciplinary team, the display strategies interpret a variety of artifact types and information from a diversity of perspectives.

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Maverick

Brand Identity

Brand identity for the new “Texas Brasserie” in San Antonio.

‘New York at Its Core’