New Victory Theater

Brand Identity, Signage & Environmental Graphics

Brand identity and environmental graphics for the landmark theater on New York’s 42nd Street.

The centerpiece of the lobby is a 51-foot-long mural made of felt, a material that is ideal for a child-friendly environment.

Learn more about the project

Neighborhoods Now

Campaigns

A colorful poster campaign helps local businesses in NYC convey Covid-19 safety information as they reopen to the public.

New Victory Theater