Pentagram designed an expressive brand identity for the Moholy-Nagy Foundation, following the mindset and methods the artist used in his own work. Learn more about the project Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Moholy-Nagy was known for his experimental photographs with light, known as photograms—these directly informed the design team’s craft-based approach. Learn more about the project Play Zoom Enlarge A set of typographic forms were created by hand in the studio using a series of projections using light and water, and these intriguing letterforms form the basis of the fluid identity. Learn more about the project Zoom Enlarge Zoom Enlarge Inspired by the artist’s experimental approach, Marina Willer and her team created a striking and sympathetic identity which, without mimicking his groundbreaking work, perfectly honours his amazing legacy. Learn more about the project Share: Twitter, LinkedIn, Email
