Pentagram were tasked with devising a visual identity that communicates the newly named practice's brand personality. Learn more about the project Zoom Enlarge The joining-crosshair from the letter ‘H’ – which resembles a grammatical hyphen – was extracted by Pentagram and used to develop a creative unit. Learn more about the project Zoom Enlarge A bespoke stencilled-alphabet was created by applying this unit to the Gza typeface. Learn more about the project Zoom Enlarge Share: Twitter, LinkedIn, Email
