Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge The identity centers on a phrase, ‘The Game is in US,’ and utilizes a custom-designed typeface called Game and a bold multicultural color palette to convey the unmatched enthusiasm and amazing diversity of soccer fans in the US. Learn more about the project Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Share: Twitter, LinkedIn, Email