The identity and promotional campaign draw inspiration from vernacular graphics found in Asian culture. Learn more about the project Play Zoom Enlarge Zoom Enlarge Zoom Enlarge Play Zoom Enlarge Tea house installations by five artists and designers representing five culturally significant Asian teas: chai, hojicha, lotus, pu-erh and oolong. Learn more about the project Play Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge The Festival identity nods to the visual cacophony of signage found in the streets of Asian cities, with logos for each of the tea houses set in sign-like frames. Learn more about the project Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge Zoom Enlarge