Pentagram

California State University, Chico

Brand Identity, Brand Strategy

Institutional and athletic identity for the California university.

Banners on Chico’s lovely tree-lined campus Zoom Enlarge

Banners on Chico’s lovely tree-lined campus

Window graphic at entrance to Bell Memorial Union Zoom Enlarge

Window graphic at entrance to Bell Memorial Union

Redesigned ceremonial seal Zoom Enlarge

Redesigned ceremonial seal

Redesigned ceremonial seal Zoom Enlarge

Redesigned ceremonial seal

Shorthand ‘Cats script Zoom Enlarge

Shorthand ‘Cats script

Cap “C” icon for athletics Zoom Enlarge

Cap “C” icon for athletics