Art UK

Brand Identity

Visual identity and naming strategy for the largest and most comprehensive digital collection of Britain’s publicly owned art.

The identity expresses the theme of connectivity

The identity expresses the theme of connectivity

The logo's elasticity means that it be applied across any of Art UK's images

The logo comes in a variety of colours, reflecting the multitude of art on the website

Each letter of the logotype is joined to another, reflecting how the public interacts with the Art UK website and the artworks within the collection.

Learn more about the project

The website features 212,732 artworks by 38,370 artists

The website features 212,732 artworks by 38,370 artists

‘World Wide Storefront’

Brand Identity, Digital Design

Identity and website for an exhibition presented by the Storefront for Art and Architecture that features 10 experimental cultural works located around the globe.

Art UK