Art Basel Cities

Brand Identity, Digital Design, Campaigns

Pentagram has designed the new brand for Art Basel Cities, an exciting new initiative from Art Basel aiming to reach wider audiences across the world.

Art Basel Cities links local and international communities through a vibrant and intellectually rigorous multi-year programme.

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Building on Art Basel Cities’ core mission, the campaign imagery has been based on the idea of finding unnoticed beauty in the ordinary making unusual connections and promoting dialogue

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Slack

Brand Identity

A new brand identity for the collaboration hub captures its simplicity and ease of use.

Art Basel Cities