Lisa Strausfeld’s design and technology education began at Brown University, where she studied art history and computer science. She received master’s degrees in architecture at Harvard University and in media arts and sciences at the Massachusetts Institute of Technology. At MIT she served as a research assistant in the Visible Language Workshop of the Media Lab, where she researched and developed new models for displaying and interacting with complex information.

In 1996, with two classmates from MIT, Lisa founded Perspecta, a software company that developed advanced search and visual user interface technology for the organization of large information collections. Perspecta was eventually sold to Excite@Home and Lisa’s information visualization work drew her to Quokka Sports, an online digital sports entertainment company. At Quokka she led the development of interfaces for “immersive sports experiences” that leveraged digital information assets from live sports events. Lisa’s work in her own studio, InformationArt, has ranged from creating interfaces for genomic visualization software to designing media projections for New York theater productions.

Lisa joined Pentagram as a partner in 2002. Her work lies at the intersection of physical and virtual space: where information structures and physical structures meet, and where navigation of information and navigation of buildings is joined in a single experience. Her team specializes in digital information design projects that range from software prototypes and websites to interpretive displays and large-scale media installations.

In addition to broad publication of her design work over the last ten years, Lisa holds two patents relating to user interfaces and intelligent information search and retrieval. In 2006, she was named to the Senior Scientist program at the Gallup Organization. She teaches interactive and site-specific design in the Graphic Design program at the Yale School of Art.