New Work: The London Design Festival

One of Domenic Lippa’s typographic opening sequences for The London Design Festival website. Click on the links to see all the animations in a new window: one, two, three. Flash design by Andrew Heaps.

Domenic Lippa, with senior designer Paul Skerm and design assistant Ali Esen, has designed the identity for The London Design Festival, the umbrella organisation that promotes the annual season of design-related events that take over the city each September. Lippa and his team also designed every element of the festival’s city-wide graphic presence including brochures, signage, guidebooks, promotional material, environmental graphics and the look and feel of the website as well as the first London Design Medal, which was awarded to Zaha Hadid for her outstanding contribution to design.

Lippa retained the festival’s established logo, designed by Frost Design for the first London Design Festival held in 2002, and developed the branding with a bold typographic theme using a modified Al Fragment typeface.

Photography by Nick Turner.